Martin G BauerCorporate integrity is a central building block for conveying trustIntegrity is one of the six central building blocks of trust for entrepreneurs, along with customer focus, competence, aura, results and…8 min read·Mar 22, 2021----
Martin G BauerEigene Website erstellen — Selbst machen oder machen lassen?Whether you are founding a new company, just starting your own business, or your outdated website is in desperate need of a relaunch, the…4 min read·Mar 16, 2021----
Martin G BauerNothing builds trust like good resultsResults are the third major building block of trust after customer orientation and competence. What could be more convincing than a series…6 min read·Mar 16, 2021----
Martin G BauerTrust in consulting — what consultants can do for their trustworthinessHeute möchte ich ein Buch vorstellen, das mich angesprochen hat. Es ist das Buch „The trusted advisor“ von David H. Maister, Charles H…4 min read·Mar 16, 2021----
Martin G BauerExude confidence as a personality in photos — but how?The person of the entrepreneur and his personality plays a major role in building trust — for smaller companies and self-employed people…6 min read·Mar 2, 2021----
Martin G BauerTrust in consulting — what consultants can do for their trustworthinessToday I would like to introduce a book that appealed to me. It is the book “The trusted advisor” by David H. Maister, Charles H. Green…4 min read·Mar 2, 2021----
Martin G BauerFrom We to Them or from Product to MeaningMaybe you know this feeling: You have the best product or have worked for weeks on the perfect service. Now everything is finally in place…4 min read·Feb 17, 2021----
Martin G BauerShowing passion — the supreme discipline for making a competent impression on new customersCompetence consists of a combination of expertise, process knowledge, experience, passion, and capacity. Successful companies are often so…5 min read·Feb 16, 2021----
Martin G BauerExperience vs.Both experience in a field and being on the cutting edge can be important when approaching new customers. Is it an either … or … or a both…4 min read·Feb 16, 2021----
Martin G BauerWhy are processes in the company important for new customer acquisition?Presenting processes correctly in communication is an art in itself. Knowing how to handle processes well is as much a part of the…4 min read·Feb 16, 2021----